Protect the people who depend on you
Life insurance pays a tax-free lump sum to the people you choose, so your mortgage, your children's education and your family's plans stay on track even if you're not there.
Book a free consultationWhy it matters
LIMRA also found that more than a third of Canadians overestimate the cost of life insurance by about three times. For a healthy non-smoker, term coverage is often far less expensive than people expect — the only way to know is to get a quote.
Term vs permanent insurance
Coverage for the years you need it most
- Lasts a set period — commonly 10, 20 or 30 years
- Level premiums for the term, then renewable at higher rates
- Usually convertible to permanent coverage without a medical, until about age 70–71
- No cash value — the lowest cost per dollar of coverage
Best for: income replacement while raising children, paying off a mortgage, covering debts.
Coverage for your whole life
- Term to 100 — lifelong coverage, level premiums, little or no cash value
- Whole life — guaranteed premiums and cash values; participating policies may earn dividends (not guaranteed)
- Universal life — flexible premiums and a tax-advantaged investment account inside the policy
Best for: estate planning, final expenses, leaving a legacy, funding a trust for a dependant with a disability.
| Term | Term to 100 | Whole life | Universal life | |
|---|---|---|---|---|
| How long | 10–40 years | Lifetime | Lifetime | Lifetime |
| Premiums | Lowest; rise at renewal | Level | Highest; guaranteed | Flexible |
| Cash value | None | Little or none | Yes, guaranteed | Yes, depends on investments |
| Flexibility | Convert or renew | Low | Low–medium | High |
How much coverage do you need?
Add up what your family would need, then subtract what's already in place:
- Income replacement — your after-tax income times the number of years your family would rely on it
- Debts — mortgage, car loans, lines of credit
- Final expenses — a traditional funeral in Alberta commonly costs about $7,500–$12,000; direct cremation can be under $2,000
- Future goals — children's education, a dependant's long-term care
- Minus existing coverage and savings. The CPP death benefit is a one-time $2,500; a surviving spouse may also receive a monthly CPP survivor's pension.
Coverage through work
Group life insurance is a great benefit, but it's rarely enough on its own:
- Coverage is often a flat amount (for example $50,000) or 1–2 times your salary.
- It usually ends when you leave the job; most plans allow only about 31 days to convert to an individual policy.
- Employer-paid premiums are generally a taxable benefit on your T4.
Personal coverage stays with you whatever happens at work, and it's priced on your health today.
How life insurance is taxed
- The death benefit paid to a named beneficiary is generally tax-free.
- Premiums paid personally are generally not tax-deductible.
- Cash value in a permanent policy that meets the federal "exempt" test grows tax-deferred. Withdrawals, surrenders or loans above the policy's adjusted cost basis can be taxable.
- For incorporated business owners, a corporately owned policy can pay out largely tax-free to shareholders through the capital dividend account.
Beneficiaries in Alberta
- Name a person, not your estate. A named beneficiary receives the money directly, typically within weeks. Money paid to your estate is exposed to estate creditors and delayed by probate (Alberta's probate fee is modest, capped at $525, but the process takes time).
- Creditor protection. Naming a spouse, adult interdependent partner, child, grandchild or parent of the insured — or making any designation irrevocable — generally protects the policy and its cash value from the owner's creditors.
- Minor children. In Alberta anyone under 18 is a minor. Without a trustee named, money for a child may be paid to the Public Trustee until age 18. Naming a trustee on the policy, or a trust in your will, keeps you in control of how and when the money is used.
- Keep it current. Review beneficiaries after marriage, separation, a new child or a death in the family.
Planning for a loved one with a disability
Life insurance and the RDSP work well together. Many Alberta families direct life insurance to an absolutely discretionary (“Henson”) trust for a child with a disability. Under AISH policy, assets held in a trust for a beneficiary are not counted, although income paid out of the trust may affect the living allowance. A permanent policy can fund the trust for life, while the RDSP collects government grants and bonds. Work with a lawyer to draft the trust — we'll coordinate the insurance side.
How buying works
Useful riders
Waiver of premium
Premiums are covered if you become totally disabled.
Child term rider
Low-cost coverage for all your children on one policy.
Critical illness rider
A lump sum on diagnosis of a covered serious illness.
Sources: CLHIA – Canadian Life and Health Insurance Facts, 2025 · LIMRA – Canadian coverage gap · Canada.ca – CPP amounts · Alberta.ca – assets of a minor · Canada Life – creditor protection · VAD – Henson trusts & AISH. Figures current for 2026; verified September 2026.
How much life insurance do you need?
Life insurance needs estimator
Simplified estimate for education only. It does not account for inflation, investment returns on the payout, CPP survivor benefits or taxes. Actual coverage and premiums depend on insurer underwriting.
Life Insurance Essentials
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Life insurance questions
Is a life insurance payout taxable in Canada?
How much life insurance do I need?
Is the life insurance through my job enough?
Can I convert term insurance to permanent insurance later?
Can I cancel a new policy if I change my mind?
Who should I name as beneficiary?
Get a personalized life insurance quote
We'll estimate what you need, compare term and permanent options, and walk you through the application — no pressure, no obligation.